Looks like the ‘Bad Boy’ Sonu sood is following the footsteps of Salman Khan. Earlier, Sonu Sood showed off his chiselled physique in ‘Dabangg’ and now he again goes shirtless in an ad for animal rights group People for the Ethical Treatment of Animals (PETA) India.

Sonu is a pure vegetarian in real life and as far as the ad is concerned, Sonu appears with a pair of low-slung jeans with a tag line - Strong Body. Tender Heart. Go Vegetarian.

When asked for his opinion, Sonu replied "I really thank PETA for making me a part of their family. I think we should bring that kind of awareness to everyone that we have to do something for animals - become vegetarians and do good to this Earth," he said. 

Sonu Sood joined the  list of celebrities like Lara Dutta, Pamela Anderson, Shahid Kapoor, Sir Paul McCartney, R. Madhavan and Anil Kumble who are promoting healthy and compassionate vegetarian diet.  

So, to be Beautiful/handsome, be a Vegetarian first!