Record Prices For Liger Non-Theatrical Rights:- Tollywood actor Vijay Deverakonda could not deliver hits with his recent films. But the actor is betting big with his next film Liger and the film is a pan-Indian attempt. Liger is a sports drama that is also a mass entertainer and the film has a love story and an emotional drama. Puri Jagannadh is the director and Ananya Pandey played the heroine. Hollywood ace boxer Myke Tyson will be seen in an important role. The trailer is over the top and kept the expectations high for the film. Liger theatrical and non-theatrical rights are sold recently.
The non-theatrical rights of all the languages are acquired by Star Group for a whopping price of Rs 55 crores. This is a record deal and the deal includes the digital and satellite rights. The asking rights for the Telugu theatrical rights is high. Karan Johar, the co-producer of Liger will also release the film in Hindi. The makers are gearing up for an aggressive set of promotions in all the languages across the country. The trailer clocked 50 million views in 24 hours and the film is expected to open with a bang. The entire team is extremely confident on Liger. Puri Connects and Dharma Productions are the producers of Liger.