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Twitter and WPP acquires strategic partnership! 08 June 2013
The world's largest advertising agency, Twitter and WPP made by combining forces towards betterment in focus advertising as a means of conveyance using consumer data. This brings into prominence that WPP and its agencies such as GroupM and Kantar, will...
Keywords: GroupM, social platform, GroupM, strategic promotion
Read MoreEntertainment industry worth Rs 2,272 billion 17 September 2014
A report by industry body Confederation of Indian Industry [CII] and professional services firm PwC has said entertainment and media industry is expected to reach Rs 2,27,000 crore by 2018 at a rate of more than 15 per cent. According...
Keywords: Professional services firsm, film industry, music industry, Professional services firsm
Read MoreJWT fires staff over Ford Berlusconi advert 28 March 2013
Fact-fully, JWT India has sacked its employees over a series of controversial advertisements, including one that features a cartoon of former Italian PM Silvio Berlusconi with a group of bound women in a car trunk in fact the firm’s managing...
Keywords: Ford apologizes, Indian advertising agency, advertising, Indian advertising agency
Read More`Kolaveri Di’ Dhanush `Boost’s Sachin 03 February 2012
This news is going to drool the fans of two big stars, one reel life star Dhanush, who walked straight into million hearts with his debut `You Tube’ single track, `Why this Kolaveri Di?’ The other is the real star...
Keywords: Brand Ambassador, Anushka Shetty, Kolaveri Di, Dhanush
Read MoreIndian Ad Industry to grow in 2015 21 February 2015
According to the Pitch Madison Advertising Outlook 2015 report, the Indian ad industry is expected to grow quite this year as well. In 2014, the ad industry grew by 16.4 percent, almost on par with the prediction of 16.8 percent...
Keywords: Indian ad industry revenue, digital advertising, digital advertising, Print Media
Read MoreFacebook Inc wins 1 million active advertisers! 19 June 2013
Facebook Inc announced on Tuesday it now has 1 million active advertisers globally who used the platform in the last 28 days, a milestone for the company inclined towards revitalizing its revenue growth. A very great in degree of majority...
Keywords: facebook inc wins 1 million active advertisers, active advertisers globally., facebook online advertising, emarketer
Read MorePet Condoms? Not for sale 11 October 2013
It turns out you can't actually buy condoms for pets! A new website has been launched that claims to offer condoms for pets but anyone trying to purchase a pack will get a surprise when they click on the home...
Keywords: Pet Protection, pet protection, campaign from San Francisco SPCA, condoms
Read MoreFB in talks with MS to acquire its ad technology 07 December 2012
Social networking major Facebook Inc was reportedly planning to acquire advertising technology of Microsoft so that it would be easy for FB to display their ads on other websites. This reports indicated that talks were underway regarding the same. The...
Keywords: facebook acquires advertising technology, microsoft advertising technology acquired, fb revenue, Facebook inc
Read MoreModi's third eye on MPs 22 August 2014
With a thumping win in the elections, Narendra Modi became the light of the nation which has been stuck with scams, corruption, price rise and many more in the last few years. The only agenda BJP had in hand to...
Keywords: Directorate of Advertising and Visual Publicity, Prime Minister's Office, Narendra Modi, Prime Minister's Office
Read MoreDegree Course in Acting 06 June 2013
Now Graduation and Post Graduation degrees can be obtained from the Jawaharlal Nehru Fine Arts University. As per the MOU signed today between the JNFAU and Annapurna International School of Film and Media (AISFM), one can go for an Under...
Keywords: Akkineni Nagarjuna, AISFM, Digital Marketing, Annapurna International School of Film and Media (AISFM)
Read MoreCoca Cola Likely To Stay Away From IPL 2020 27 June 2020
Coca Cola Likely To Stay Away From IPL 2020:- With the coronavirus pandemic, IPL 2020 has been delayed. BCCI is in plans to conduct the event at any cost starting from September or October this year. IPL 2020 is likely...
Keywords: Coca Cola advertising, Coca Cola new updates, Coca Cola latest, Coca Cola new updates
Read MoreCareer Wishesh: Marketing 06 March 2013
Marketing can be defined as the intermediary function between product development and sales. There are different directions in Marketing, included in some acivities. We can find right opportunities in marketing if we ready to go in positive way. Selection from...
Keywords: career in marketing, career in marketing, career in marketing, marketing jobs
Read MoreFord apologises over 'distasteful, offensive scantily clad women' India car ad... 26 March 2013
Ford Motors India has apologized... Ford Motors India has apologized for an ad campaign that showed scantily-clad, voluptuous women gagged, bound and stuffed in the trunk of the car maker's Figo model. Moreover, one of the ads showed a caricature...
Keywords: Ford, Figo, advertisement, Ford India vulgar car ad
Read MoreSunny Leone signs Experience Extreme Excitement! 26 March 2013
The face of energy drink XXX... Absolute interestingly, Sunny Leone has been signed on as the face of energy drink XXX owned by actor-entrepreneur Sachiin Joshi and that the name of the product makes one wonder if casting an actress...
Keywords: Shootout At Wadala, Bollywood news, Sunny Leone signs the face of energy drink, Sunny Leone signs the face of energy drink
Read MoreIndian banks pushing credit cards and personal loans, using blanket advertising, cold call campaigns 20 April 2015
Hoping to offset a slow recovery in corporate lending, Indian banks are pushing into credit cards and personal loans, using blanket advertising, cold call campaigns and even sending employees to malls to lure customers. Given the high margins and huge...
Keywords: consumer loans, Credit cards, Bank, Credit cards
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